ASHLEY & CO
VIDEOGRAPHY | ART DIRECTION
CLIENT: ASHLEY & CO
PRODUCT: WAXED CANDLE (TUI & KAHILI)
JULY 2018
A Momentous Flame
Ashley & Co is a modern day scent company. What began over twelve years ago as a unique collaboration between a husband and wife duo in Auckland, New Zealand is now a growing, creative brand. Ashley & Co pride themselves on long-lasting, memorable scents and on quality products.
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In this short take, I wanted to capture how a modern day scent and its flame interact and affect the ambience in a room/space. A flame, as unassuming as it can seem, is able to diffuse a fragrance, create warmth and light a space and with just a gust of wind, a fleeting moment, all it has created is gone in an instant.